Today Walmart made the biggest move yet in a bid to compete with Amazon by acquiring Jet.com. Jet.com has been online for a little over a year since July 2015. Jet.com founding team included Marc Lore, who had previously founded Quidsi, the umbrella company for Daipers.com, Soap.com and BeautyBar.com, and then sold the company to Amazon for $545 million in 2010.
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Since 2009 when the marketplace launched until 2016 May only 500 sellers were approved to sell. Then in three months that number has grown to 1,000 sellers. And now in just a month it has doubled to 2,000. At this pace we expect Walmart to be adding at least 1,000 new sellers every month.
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With staggering 22792.00% growth in a month comc_consignment came from nowhere and managed to become one of the top sellers on eBay months after joining it. Located in Redmond, Washington, COMC (Check out My Cards) sells various sports memorabilia products like baseball cards. They also run their own website at www.comc.com and have been in business since 2005. Perfect example of how well eBay works for niche products.
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July had the biggest day in Amazon's history - 2016 Prime Day. Amazon reported that 49% of all sales were handled by marketplace sellers in 2016 Q2. Down the list you will also find AnkerDirect, one of the TOP 10 Amazon sellers. Surprisingly they were able to grow over 30% in July, which is rare for a seller of their size. We are guessing Prime Day was a big factor for this.
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After trading closed today Amazon announced second quarter results. Amazon beat expectations on both top and bottom line. We were very happy to read that marketplace sellers continue to do very well. 49% of all sales on Amazon were done by marketplace sellers. We can only expect that number to finally reach 50% by the end of the year.
Read moreeBay reported its Q2 2016 earnings today. Marketplaces delivered $19.8 billion in gross merchandise volume (GMV), up by 5%, and $1.8 billion of revenue, up by 3%. eBay higlighted the fact that eBay.com and other marketplaces have over 1 billion live listings for the first time. In Q1 there was 900 million active listings, so the products' catalog has grown by 11% in just three months. Given how the big the catalog was to start with, that's a very impressive growth rate.
Read moreExploding Kittens, a marketplace seller with only 3 products in stock, had one of the biggest hits on Prime Day. While Amazon has sold a lot of Fire TV and Kindle products, out of the Top 20 products sold on Prime Day, Exploding Kittens: A Card Game About Kittens and Explosions and Sometimes Goats is the interesting one.
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We estimate that 112,540 new sellers joined the Amazon Marketplace in a month. 46,000 alone joined the Amazon.com marketplace. A lot of these new sellers will end up never selling a single product, nonetheless it does show the sheer amount of businesses and retailers exploring the possibility of selling on Amazon. When we analyze the fastest growing marketplace sellers every month the list consists of mostly new companies.
Read moreToday Amazon shed some light on the upcoming Prime Day 2016. Confirming the importance of the marketplace, 30% of all deals will be from marketplace sellers, with the remainder 70% offered by Amazon itself. The number of marketplace sellers taking part in Prime Day 2016 grew by 100% year-over-year, and the number of deals offered by marketplace sellers grew by 100% as well. As Prime Day becomes an expected annual event the amount of marketplace sellers participating will continue to increase.
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Like many of the previous eBay reports, fastest growing sellers in June were a diverse group of sellers. eBay.com customers left 22,877,010 feedback ratings this month. In comparison, Amazon customers left only 4,651,740 ratings. Thus people who buy on eBay are more likely to comment about their buying experience, even though a lot of Amazon sellers are now sending follow-up emails to their customers asking to leave feedback.
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