Marketplace Pulse Year in Review 2024

The seventh edition of the Year in Review report condenses the topics explored on Marketplace Pulse in 2024.

The Year in Review looks at the disruptors from China — Shein and Temu — and their influence to force Amazon to create Amazon Haul, the unique shopping behavior on TikTok Shop, why shoppers buy the things they buy, how brands win in the industry pushing low-priced brandless goods, the slow post-pandemic e-commerce growth and how retailers turned to advertising to increase margins, and how AI advancements are offering a glimpse of perhaps the future of shopping.

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Juozas Kaziukėnas

Founder of Marketplace Pulse, Juozas wears multiple hats in the management of Marketplace Pulse, including writing most of the articles. Based in New York City. Advisor to other startups and entrepreneurs. Occasional speaker at conferences.

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